Logo Design and Digital Drafting – Artwork That Works

Not every brand arrives with a ready-to-go vector logo and a complete label specification. Many of our most successful client relationships have started with nothing more than a hand-sketched logo, a low-resolution JPG, or a brief description of how a brand wants to feel. Our in-house design and digital drafting service exists for exactly these situations — to take your brand vision, at whatever stage it is at, and develop it into production-ready label artwork.

Designing custom metal label artwork and branding on a computer

Our designers understand both the creative requirements of brand-building and the specific technical demands of metal label production. A design that looks beautiful on screen may translate poorly into embossed metal if it has not been conceived with the constraints and opportunities of the medium in mind — fine lines that are too delicate for embossing, gradients that cannot be reproduced in metallic foil, proportions that do not work at label scale. Our team designs from the outset for metal, ensuring that every element of your artwork performs as intended when realised in your chosen material and finish.

What Our Design Service Includes

  • Logo vectorisation — Conversion of raster logos (JPG, PNG, BMP) into clean, production-quality SVG/AI vector format, with full optimisation for embossing and foil reproduction
  • Label layout design — Full compositional design of the label field including typography, logo placement, decorative elements, border treatments, and embossing zone mapping
  • Embossing specification — Technical mapping of which elements are raised to which relief depth, ensuring that the three-dimensional effect is optimally planned before tooling
  • Digital proofing — High-resolution 2D rendered proof showing exact colour values, proportions, and text legibility as they will appear on the finished label
  • 3D photorealistic mockup — Rendered visualisation showing the label applied to your specific bottle, jar, or packaging format, with accurate lighting, embossing shadow, and finish effect simulation
  • Production artwork package — Complete set of print-ready and production-ready files delivered in standard formats (AI, PDF, SVG), fully owned by you

Artwork Ownership

This is important: all artwork created by MetalStickerz for your project belongs to you. We do not retain ownership of design work commissioned through our design service, and we do not restrict your ability to use your artwork with other suppliers if you choose to do so in the future. We believe that creative work paid for by a client belongs to that client, without qualification.

The production artwork package we deliver includes all source files in layered, editable format — not just flattened exports. Your designer or future supplier will have everything they need to work with the files independently.

Starting from Scratch

If your brand does not yet have a logo or visual identity, we offer a full brand identity design service as an optional extension of the label design scope. This covers primary logo design, colour palette selection, typography specification, and basic usage guidelines — enough to establish a coherent visual identity for your product before label production begins. Talk to our team for details and pricing.

Design services are quoted on a per-project basis depending on scope. Most standard label design projects are completed within 5–7 working days from brief confirmation. Contact us to discuss your specific requirements.